The Process
The Steps To Selling Your Home
Every phase, in order, from your free consultation to handing over the keys. A complete walkthrough of the Metro Denver home-selling timeline.
A lower commission shouldn't mean lower service. We deliver the full marketing, pricing, and negotiation playbook of a top-tier Westminster, Colorado listing team, at a fee structure built for 2026, not 2005. The result? More money in your pocket, and a Legacy Ridge–area home that sells faster.
*Commission savings calculated against a typical 6% total commission. Sales figures reflect lifetime team production.
A discount listing service hands you a yard sign and a Zillow® upload. We don't. Every Westminster home we list gets the same five-pillar treatment, built over two decades of selling Metro Denver real estate.
Professional photography, drone footage, custom property websites, video tours, social campaigns, and targeted exposure across the entire MLS network.
Mispricing kills home sales. We pull live MLS comps, model recent absorption rates, and price your home at the number that creates urgency, not crickets.
375+ closings worth of pattern recognition. We negotiate price, inspection objections, appraisal gaps, and closing terms with one goal: maximizing your net proceeds.
Most Metro Denver listing agents quote 3% on the seller side and pay 2.5–3% to the buyer's agent, putting your total commission at 5.5–6%. We've restructured our model to get you full service at a meaningfully lower total cost.
The traditional Metro Denver listing typically costs 3% to your listing agent and 2.5–3% to the buyer's agent, paid out of your sale proceeds at closing. On a $750K sale, that's $41,250–$45,000 leaving your equity.
We've cut the listing-side commission below the market average and built our buyer-side pricing around a competitive 2.5%. You still get the marketing, the pricing, the negotiation, the photographer, the drone, just without paying 6% for it.
The savings show up where they should: on your closing statement. We've returned $1.9M+ in commission savings to Metro Denver sellers since 2018. Want to see what the math looks like on your specific home? Schedule a free consultation.
More service. Genuinely lower fees. We've returned $1.9M+ to Metro Denver sellers, and counting.
— The Principal Team Promise
We've put together a full library of seller resources at our sister site, moreservicelowerfees.com. Whether you're 30 days out or 12 months out, these guides answer the questions every Westminster seller is asking.
The full breakdown: agent commissions, title and escrow fees, transfer taxes, and the unexpected line items most sellers don't budget for.
Read the breakdown →
A clear walkthrough of estimating your net proceeds: the actual dollars you'll walk away with, after every fee, payoff, and proration.
Estimate your net →
The pre-list moves, prep priorities, and pricing strategies that consistently produce higher final sale prices in the Metro Denver market.
Equity playbook →
Which home improvement projects deliver actual ROI at sale, and which ones cost more than they ever return. Saves Westminster sellers thousands.
See ROI rankings →
Get free, automated home-value reports for your Legacy Ridge or Westminster property, refreshed monthly with live MLS data.
Get my reports →
The Metro Denver real estate market, explained without the jargon. What's selling, what's sitting, and what it means for your timing.
Read the snapshot →
From listing prep to closing day, here's how we walk you through the entire Westminster home-selling process, with full guides on each phase.
The Process
Every phase, in order, from your free consultation to handing over the keys. A complete walkthrough of the Metro Denver home-selling timeline.
Strategy
Bridge loans, contingencies, leasebacks, double moves: the full strategy guide for the trickiest scenario in real estate.
Timing
Spring market vs. holiday market vs. interest-rate windows: when timing genuinely matters in Metro Denver, and when it really doesn't.
Prep
The single highest-leverage move most Westminster sellers don't make. Take control of inspection objections before they kill your deal.
Prep
What today's Metro Denver buyers respond to, and which "staging tips" are actively hurting your sale price. Backed by 375+ closings.
Lifestyle
Room-by-room downsizing, equity strategy, and the emotional logistics of leaving a home you've lived in for decades. We've helped hundreds.
Schedule a free 15-minute call. We'll pull live comps, walk you through your estimated net proceeds, and give you a clear sense of what your home would sell for in today's Westminster market, with no pressure to list.